Singapore International Water Week Pte Ltd (SIPL) and Messe München’s wholly owned subsidiary in Singapore, MMI Asia Pte. Ltd. (MMI Asia), have announced a long-term, 10-year agreement to organize the Singapore International Water Week (SIWW) Water Expo, one of the global premier water events.
A cornerstone of SIWW, the Water Expo is the pre-eminent marketplace for the latest urban water technologies, innovation, and solutions for municipal and industrial water users in Southeast Asia. Under this 10-year agreement from 2023 to 2032, MMI Asia will organize five editions of the SIWW Water Expo and support SIPL in developing high-quality and impactful content at the show, tapping into the significant influence of the world’s largest and leading environmental technology platform IFAT. Preparations are already underway for the new partnership, commencing from SIWW2024 which will take place from 18 to 22 June 2024.
For years, the company has been successfully expanding its portfolio around strong leading trade fairs worldwide.The new cooperation with SIWW represents an important milestone. In addition to organizing the SIWW Water Expo, MMI Asia and its partner, MP Singapore, will also be providing event management services for SIWW Spotlight 2023 and SIWW2024 to deliver a seamless delegate experience for the two events.
This cooperation is another significant part in the global IFAT network, which will now be represented through SIWW in the increasingly important region of Southeast Asia. As the gateway to Southeast Asia, Singapore and SIWW will complement the four IFAT trade fairs in China, such as IE expo China. The cooperation would further promote immense synergy effects here for the Asian region, but the IFAT network in general will also benefit from this in the short and medium term.
Preparations for SIWW Spotlight 2023 and SIWW2024 are already underway. Applications for exhibition space at the SIWW2024 Water Expo will open soon. Companies who are keen to exhibit are encouraged to contact MMI Asia early.